This is a management-level position, with responsibility for managing and implementing strategy for one or more related functions in: marketing, communications, branding, proposal support, event coordination, and/or creative services. Ensures work group strategy is communicated and implemented. Ensures alignment to functional, divisional and company strategies. At times, is involved in managing the day-to-day operational activities. Works under general direction. Scope typically involves a combination of the following: * a narrow or less complex function * a smaller or less complex division * a narrow or less complex line of business, client group or geography * a small region or a country Requires extensive theoretical, practical and industry knowledge. Applies and/or develops highly advanced principles and concepts. Requires the ability to integrate critical information from several diverse areas.
- Produces Value Propositions and other content that differentiates the Power business in the market.
- Works with Sales Managers and Proposal Managers to understand the Market and develop Pursuit materials/Proposals while providing oversight to Lead Proposal Specialist for accurate, on-time Proposal delivery
- Creates and implements Marketing content and campaigns including collateral, presentations, videos, webinars, podcasts, digital campaigns, website and other Marketing-Communications channels
- Prepares compelling presentations and other sales related materials
- Works with the Business Line(s), Sales, and Corporate Mar-Com event mangers to guide compelling, efficient and effective client and industry events
- Coordinates messaging, layout, and artwork for Proposals
- Applies standard brand guidelines to Marketing materials
- Prepares briefing documents for client meetings
- Collaborates with full Marketing team and Corporate Mar-Com for efficient/effective use of resources in development of Marketing and Proposal materials
- Specific Knowledge of Business Line Strength and Weaknesses relative to competition; deep understanding of the Asia market, Power’s portfolio of offerings
- General understanding of how B&V develops business/operates in the Power market
- Business Insight | Action Oriented | Communicates Effectively
- Customer Focus | Resourcefulness | Instills Trust
- Manage Complexity | Directs Work | Situational Adaptability
- Decision Quality | Drives Results
- Global Perspective | Collaborative
- Strategic marketing experience
- Strong communicator – both written and presentation skills
- Proposal knowledge
- Collaborative, team player
- Strong people skills
- Supervisory, performance and talent management skills
- Bachelor’s Degree in Marketing or Communications
- Power industry experience desired
- Proficiency in Adobe InDesign, Microsoft PowerPoint, Excel, and Word
- Working knowledge of CRM tools (i.e. Salesforce)
- Work is frequently performed under rigid time constraints with narrow margin for error or delays. Position involves problem-solving, and organizing and adhering to project schedules.
- Typical Office Environment
- Extensive travelling required
- Strategic mindset
- Communication
- Communicates effectively
- Decision quality
- Drives results
- Technical Skills
- People Development
- People Management
- Business insight
- Customer focus
- Financial acumen
- Interpersonal Skills
- Manages complexity
- Persuades