Sr. Marketing Specialist - Power Providers
Overland Park, KS, US Overland Park, KS, US
Together, we own our company, our future, and our shared success.
As an employee-owned company, our people are Black & Veatch. We put them at the center of everything we do and empower them to grow, explore new possibilities and use their diverse talents and perspectives to solve humanity's biggest challenges in an ever-evolving world. With over 100 years of innovation in sustainable infrastructure and our expertise in engineering, procurement, consulting and construction, together we are building a world of difference.
Company : Black & Veatch Corporation
Req Id : 112535
Opportunity Type : Staff
Relocation eligible : No
Full time/Part time : Full-Time
Project Only Hire : No
Visa Sponsorship Available: No
Why Black and Veatch
Black & Veatch allows you to lend your talent and perspective to humanity’s biggest challenges in a flexible environment where you are empowered to grow and explore new possibilities. We offer competitive compensation; 401K match and benefits that start day 1.
Our hybrid environment allows you to balance your work and personal life. At Black & Veatch, you own your career with purpose and meaning. You are empowered to grow and explore new possibilities at every step of your career journey. Bring your big ideas knowing you are safe to be who you are and speak up with concerns or questions and put your diverse talents and perspectives to use.
The Opportunity
As the Marketing Manager – Power Providers, you will have the opportunity to:
Ensure delivery of Enterprise Marketing strategic plans across assigned client segments, positioning the BV brand and promoting our full portfolio of solutions that contribute to top and bottom- line growth by filling the sales funnel with qualified leads- Serve the business as a marketing partner for Power Providers, BV’s largest client-facing market segment.
The Team
Black & Veatch’s Enterprise Evolution consists of critical functions focused on identifying market opportunities and bringing together our client-facing and growth efforts. Functions include Enterprise Marketing & Communications, Enterprise Sales, Enterprise Strategy, Innovation, Mergers and Acquisitions and Sustainability.
Key Responsibilities
- Manage implementation of enterprise marketing strategy at the segment and sub-segment level
- Coordinate with functional marketing teams to implement and manage tactical campaign execution
- Lead execution of event plans in accordance with strategic goals and imperatives, coordinating with functional marketing teams to ensure effective execution
- Manage development and execution of required event deliverables, including booth, signage, graphics, social, collateral provision, etc.
- Ensure brand integrity during execution of client-facing marketing efforts
- Schedule, manage and promote content through social media channels aligned with External Affairs/Social Media teams
- Manage, analyze and qualify lead generation results in conjunction with Marketing Lead and Demand Generation team
- Engage with SMEs and Client Account teams to help schedule, document & track association engagement
- Manage tactical KPI development and reporting
Management Responsibilities
Preferred Qualifications
- Strong track record of integrated marketing in a B2B environment, particularly in a services industry.
- Familiarity with energy markets preferred
- Experience with implementing integrated marketing campaigns to define and differentiate offerings to existing and new clients
- Proven ability to demonstrate geographic and cultural awareness and understanding of planned campaigns to reach diverse client types
- Ability to work across diverse teams and geographic locations is a must.
- Demonstrated ability in project management and execution
- Understanding of an integrated marketing mix to support digital and traditional marketing efforts
Preferred Competencies
- Strong communication and presentation skills
- Ability to strategically plan and manage Marketing projects
- Demonstrated creativity in strategic implementation
- Strong collaboration and teamwork
Minimum Qualifications
- Bachelor's degree in marketing, communication or a related field; or equivalent experience
- 6+ years related experience
- All applicants must be able to complete pre-employment onboarding requirements (if selected) which may include any/all of the following: criminal/civil background check, drug screen, and motor vehicle records search, in compliance with any applicable laws and regulations.
Work Environment/Physical Demands
Hybrid or flexible work options may be offered after the first 90 days of employment based upon manager discretion, job performance and work assignments.
Salary Plan
Job Grade
Black & Veatch endeavors to make www.bv.com/careers accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process because of a disability, please contact the Employee Relations Department at +1-913-359-1622 or via our accommodations request form. This contact information is for disability accommodation requests only; you may not use this contact information to inquire about the status of applications. General inquiries about the status of applications will not be returned.
Black & Veatch is committed to being an employer of choice by creating a valuable work experience that keeps our people engaged, productive, safe and healthy.
Our comprehensive benefits portfolio is a key component of this commitment and offers an array of health care benefits including but not limited to medical, dental and vision insurances along with disability and a robust wellness program.
To support a healthy work-life balance, we offer flexible work schedules, paid vacation and holiday time, sick time, and dependent sick time.
A variety of additional benefits are available to our professionals, including a company-matched 401k plan, adoption reimbursement, tuition reimbursement, vendor discounts, an employment referral program, AD&D insurance, pre-taxed accounts, voluntary legal plan and the B&V Credit Union. Professionals may also be eligible for a performance-based bonus program.
We are proud to be a 100 percent ESOP-owned company. As employee-owners, our professionals are empowered to drive not only their personal growth, but the company's long-term achievements - and they share in the financial rewards of the success through stock ownership.
By valuing diverse voices and perspectives, we cultivate an authentically inclusive environment for professionals and are able to provide innovative and effective solutions for clients.
BVH, Inc., its subsidiaries and its affiliated companies, complies with all Equal Employment Opportunity (EEO) laws and regulations. Black & Veatch does not discriminate on the basis of age, race, religion, color, sex, national origin, marital status, genetic information, sexual orientation, gender Identity and expression, disability, veteran status, pregnancy status or other status protected by law.
For our EEO Policy Statement, please click here.
Notice to External Search Firms: Black & Veatch does not accept unsolicited resumes and will not be obligated to pay a placement fee for unsolicited resumes. Black & Veatch Talent Acquisition engages with search firms directly for hiring needs.
Nearest Major Market: Olathe
Nearest Secondary Market: Kansas City
Job Segment:
Engineer, Engineering